. The whole story that can be retold as a contemporary political tale, or a cognitive science early myth, [...]]]> I am re-reading Anansi Boys, that delicious book by Neil Gaiman; the writer describes it as

If you have to classify it, it’s probably a magical-horror-thriller-ghost-romantic-comedy-family-epic, although that leaves out the detective bits and much of the food.

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The whole story that can be retold as a contemporary political tale, or a cognitive science early myth, one that describes the moment in which stories shift from survival to creative, from procedural to transactional.

That book, though, had however a terrible fault, at least here in a Southern state: you don’t call black grown men “boys”, and since the protagonists are black, and the whole tale revolves around the story of Anansi, any reference to the book was almost forbidden. Was no cultural marketer there to tell Mr. Gaiman about the requirements and restrictions of a large market?

As Skunk Anansie would say, “everything is f***ing political”.

And there are those others, the evangelists, the ones that through judicious exposure change the landscape of ideas and facilitate the acceptance of new [...]]]> The indexed has always the best noise. In this case, it asks whether you would rather prefer to quietly forecast and embrace trends, or loudly and brashly declare your point of view.

And there are those others, the evangelists, the ones that through judicious exposure change the landscape of ideas and facilitate the acceptance of new concepts.

This would look in a business card, somehow.