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	<title>Mercurial &#187; social media</title>
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		<title>IB for social media?</title>
		<link>http://www.mercurial.cc/archives/2008/09/17/ib-for-social-media/</link>
		<comments>http://www.mercurial.cc/archives/2008/09/17/ib-for-social-media/#comments</comments>
		<pubDate>Wed, 17 Sep 2008 16:29:41 +0000</pubDate>
		<dc:creator>Camilo</dc:creator>
				<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[enterprise]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.mercurial.cc/?p=2293</guid>
		<description><![CDATA[<p>They call it social networking, and according to boston.com, there will be research:
IBM Corp. is setting up a research center in Cambridge to develop better ways for businesses to use social networking software.
&#8220;It&#8217;s something that can have worldwide impact,&#8221; said Irene Greif, director of IBM&#8217;s new Center for Social Software.</p>
<p>Other article on Businessweek as well.</p>
<p>I&#8217;ll [...]]]></description>
			<content:encoded><![CDATA[<p>They call it social networking, and according to <a href="http://www.boston.com/business/technology/articles/2008/09/17/cambridge_ibm_facility_to_focus_on_social_links/" title="ibm goes social">boston.com</a>, there will be research:<br />
<blockquote>IBM Corp. is setting up a research center in Cambridge to develop better ways for businesses to use social networking software.<br />
&#8220;It&#8217;s something that can have worldwide impact,&#8221; said <a href="http://www.linkedin.com/pub/0/140/047">Irene Greif</a>, director of IBM&#8217;s new Center for Social Software.</p></blockquote>
<p>Other article on <a href="http://www.businessweek.com/magazine/content/08_22/b4086056643442.htm?chan=technology_technology+index+page_top+stories title="ibm social media"">Businessweek</a> as well.</p>
<p>I&#8217;ll facebook Irene Greif, to see what she envisions. Do you think she has a twitter?</p>
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		<title>Twitter grows like bread</title>
		<link>http://www.mercurial.cc/archives/2008/09/17/twitter-grows-like-bread/</link>
		<comments>http://www.mercurial.cc/archives/2008/09/17/twitter-grows-like-bread/#comments</comments>
		<pubDate>Wed, 17 Sep 2008 12:34:28 +0000</pubDate>
		<dc:creator>Camilo</dc:creator>
				<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[growth]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.mercurial.cc/?p=2287</guid>
		<description><![CDATA[<p>Twitter gets a 420% growth over the same period last year, as reported by Mashable! Of course, that is after the failwhale made a gracious exit, and all the Pr companies discovered the possibilities of spam through unestablished channels.</p>
<p>Furthermore, there is this addictively task that consists of nothing more than the writing of short brief [...]]]></description>
			<content:encoded><![CDATA[<p><img class="floatright" src="/images/failwhale.png" alt="failwhale.png" title="a flying whale" />Twitter gets a 420% growth over the same period last year, as reported by <a href="http://mashable.com/2008/09/16/twitter-traffic-growth/" title="twitter grows a lot, the economy tanks. Coincidence?">Mashable</a>! Of course, that is after the failwhale made a gracious exit, and all the Pr companies discovered the possibilities of spam through unestablished channels.</p>
<p>Furthermore, there is this addictively task that consists of nothing more than the writing of short brief stories, a speech of impossibly short discourses, a conversation involving small utterances that require a little bright bulb and nothing more. For this is ADD, attention deprived dialog, a little bit of salt on your morning news to make them more palatable.</p>
<p>I&#8217;m off to tweet. Chau, tuíteres.</p>
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		<title>Twittering words</title>
		<link>http://www.mercurial.cc/archives/2008/09/08/twittering-words/</link>
		<comments>http://www.mercurial.cc/archives/2008/09/08/twittering-words/#comments</comments>
		<pubDate>Mon, 08 Sep 2008 20:32:40 +0000</pubDate>
		<dc:creator>Camilo</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[War]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[wordle]]></category>

		<guid isPermaLink="false">http://www.mercurial.cc/?p=2280</guid>
		<description><![CDATA[<p> The famous TC50 are already creating a huge reaction; A funny one? twíttere rands, who says
Read the company description &#8212; tell me how long until you are forced to punch yourself in the face. My record: 15 words &#8211; http://tr.im/1a5 </p>
<p>.</p>
<p>It makes a beautiful poster, though. </p>
]]></description>
			<content:encoded><![CDATA[<p><a href="http://wordle.net/gallery/wrdl/172166/Punch_ot_Face" title="Wordle: Punch ot Face"><img class="floatright" title="facepunch" alt="facepunch.jpg" src="http://wordle.net/thumb/wrdl/172166/Punch_ot_Face" /></a> The famous TC50 are already creating a huge reaction; A funny one? twíttere rands, who <a title="tc punch" href="http://twitter.com/rands/statuses/914232520">says</a><br />
<blockquote>Read the company description &#8212; tell me how long until you are forced to punch yourself in the face. My record: 15 words &#8211; http://tr.im/1a5 </p></blockquote>
<p>.</p>
<p>It makes a beautiful poster, though. </p>
]]></content:encoded>
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		</item>
		<item>
		<title>we googled you</title>
		<link>http://www.mercurial.cc/archives/2008/04/23/we-googled-you/</link>
		<comments>http://www.mercurial.cc/archives/2008/04/23/we-googled-you/#comments</comments>
		<pubDate>Wed, 23 Apr 2008 18:22:00 +0000</pubDate>
		<dc:creator>Camilo</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.mercurial.cc/?p=2228</guid>
		<description><![CDATA[<p>google. lower case google: you get more brand recognition and mind share by being a verb, not a brand: air is free, yet we all breath it.  </p>
<p>Now, to the point: zephoria asks for participation in her Case Study for the HBR.</p>
<p>Of course, in reality, few companies have their senior management, or their possible [...]]]></description>
			<content:encoded><![CDATA[<p>google. lower case google: you get more brand recognition and mind share by being a verb, not a brand: air is free, yet we all breath it.  </p>
<p>Now, to the point: <a href="http://www.zephoria.org/thoughts/archives/2007/05/30/harvard_busines.html#comments">zephoria</a> asks for participation in her Case Study for the HBR.</p>
<p>Of course, in reality, few companies have their senior management, or their possible employees, on facebook. Social media is quite recent, in geological years, although old in internet time.</p>
<p>But I see that, here in middle earth, people are afraid of or unaware of the possibilities of social media, opting for the more direct approach: house visit or phone message.</p>
<p>That said, it is interesting to see sites like <a href="http://linkedin.com" title="linkedin me">linkedin</a> generate all this interest, doubtless because people are running scared in a recession economy, and thus using all venues to enhance their employability prospectus.</p>
<p>Me? I do it for the social capital.</p>
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